Southworth Chevrolet

Rigorous "Seth miles" might be too much for an ordinary vehicle to handle. But the Chevrolet Sonic is far from ordinary. That's why, when driven 14,000 Seth miles the Sonic took in all the rugged terrain and handled it beautifully.

The 2013 model year has already begun to elicit a whole range of emotions from brand followers like Southworth Chevrolet. First, we feel proud to congratulate the Chevy Corvette on what will be 60-years of legendary automotive life. Next, a note of sadness fills the air as we prepare to say good-bye to the 'C6' generation Corvette. Finally, our team of Chevy experts is already getting excited for the two special edition Corvette offerings that will commemorate the aforementioned milestones: the 2013 Corvette 427 Convertible Collector Edition and the 60^th Anniversary Corvette Package.

An interest in vehicles, connectivity and technology with no particular brand loyalty is the perfect consumer combination for a motivated automaker like Chevrolet. Why? Well, despite the fact that Chevy is entirely grateful for its loyal followers, an unclaimed demographic offers up unbelievable sales opportunity. Especially when that demographic has 60+ years of car buying ahead of it.

Looking for the best of both worlds? Let's be honest. Most of us are. This is true across most facets of life but especially so when it comes to driving. Consumers want great fuel-efficiency and low environmental impact while still gaining extended driving range, excellent performance and convenience. To satisfy this particular appetite, Southworth Chevrolet can think of one model and one model only: the Chevrolet Volt.

A resume filled with forty awards is nothing to be messed with. That's why the Chevrolet Malibu elicits respect wherever it roams. That's also why Southworth Chevy looks forward to each new model year with the hope that Chevy will continue to awe and inspire us. Naturally, the automaker never fails.

Usually, when a vehicle boasts "safety," it's fair to assume that the model is also rather tame. When it comes to the Chevrolet Camaro however, this couldn't be farther from the truth. Until now the Camaro has largely been known for its powerful ponies, quarter-mile times and overall cunning edge. While this is still true, the upcoming variant has received an additional description as the first vehicle to earn a perfect safety testing score by the National Highway Traffic Safety Administration (NHTSA).

No one can argue that social media platforms such as Facebook are mind-bogglingly popular. That is why automakers such as Chevrolet are determined to get in on the consumer-populated action. Now, a statement like this may cause some to roll their eyes. Social media users aren't always pumped about infiltrating ads. Southworth Chevrolet understands this and so does Chevy. Enter: a new Chevy-powered Facebook initiative that has less to do with boosting sales and more to do with boosting our environment.

<p>"A tiny development. With gigantic potential."¹ That's one way to describe the brand-new Chevrolet Spark EV. Here are a few more: fuel efficient, functional, futuristic, fashionable and fun. <em>Getting the picture?</em> Chevrolet has been promoting EV conversation for a while and now it's time to put all that talk into walk?.or, perhaps we should say, into drive.</p>

Whether you're visiting a dealership like Southworth Chevrolet, spending the day at a theme park, or engaging in most any other activity, the people you encounter can alter your experience for the better or for the worst. That's why Chevrolet brand ambassadors from California will be taking a cue from those who always leave their customers feeling happy, satisfied, and a little bit magical inside. Who are these master salespeople? Well, Dopey, Prince Charming and Mickey Mouse, of course.

This fall, Chevrolet will celebrate one-hundred years of success. True, they kicked off the party very early on in 2011. But, November 3 is the official date.

Given the significance of the occasion, Southworth Chevrolet serving drivers in Bloomer, WI would like to spend a moment reviewing the origins of Chevy's easy-to-recognize logo: the bowtie.

The bowtie, which some say looks more like a cross, was reportedly the fruit of William Durant's travels…